Keep the product brief and visual reference together
An AI builder can generate a page quickly, but it still needs to know what the product does. Your brand board provides visual direction; your product brief provides the functionality and content.
Start with a brief containing the product name, audience, main task and primary action. For example: a neighborhood coffee subscription for home brewers, with a catalog and a subscription selection flow. If checkout is not integrated, say so. Do not ask the builder to claim that payments work when they do not.
Choose one identity before exporting
In Glyph, review the logo, palette and typography as a group. Check the logo at a small size and read a paragraph in the selected body font. Use the brand applications to see whether the direction holds together outside a swatch grid.
A photo application is an illustrative composition. Glyph’s reusable generated scenes are different from a photograph of your own product. If live photo generation is enabled for your account, inspect each new result before using it. Keep the version that matches your brief; a different image is not automatically a better image.
Check the source assets
Use the selected SVG logo for the website where possible and a PNG where your publishing surface requires it. Keep the original aspect ratio. Carry exact color tokens into CSS variables instead of choosing similar-looking replacements.
For typography, confirm both the family name and the actual font source. Imported custom font names do not give you the right to redistribute their files. Load the licensed fonts in your project before deciding whether the implementation matches the reference.
If you already have a website, Glyph can inspect its visible source evidence for branding. Static imports can miss JavaScript-only styles, inaccessible assets or fonts declared through unsupported mechanisms. Review missing fields and warnings instead of treating the import as a complete browser audit.
Tell the builder what to implement
Paid Glyph exports include AI build prompts for supported coding tools. Review the exported prompt, attach the relevant assets and identify your project’s framework. Specify whether the work is a new site or an update to an existing repository.
Useful instructions include:
- -Build the requested product pages, rather than a page describing the brand board.
- -Use the provided logo, color tokens and typography roles consistently.
- -Write page content about the actual product and audience.
- -Implement real navigation and form behavior; label unavailable integrations honestly.
- -Check mobile layouts, long headings, keyboard focus and error states.
Do not ask the builder to invent customer logos, testimonials or usage statistics to fill empty space. Use real product examples instead.
Compare the result with the exported kit
Open the website next to the selected identity. Compare the navigation logo, text hierarchy, background/text colors and image treatment. Then compare behavior: does the main action work, can someone recover from invalid input, and is the page usable on a narrow screen?
Fix the biggest mismatch before generating more variants. A polished poster is useful for launch, but the website has to make the same product understandable and usable.
Our brand handoff checklist helps organize this review. For the underlying visual decisions, start with why branding matters for your website.
What Glyph provides
Glyph helps you explore a brand identity and carry it into your own tools. It does not host or deploy the website built by your coding assistant. Limited previews let you review the direction; paid plans unlock downloads and exported build prompts. Check pricing, or start with a product idea.